Cold Plunge
What Brand of Cold Plunge Does Joe Rogan Use?
Joe Rogan uses two cold plunges: a Morozko Forge ice bath at his home, chilled to roughly 1°C (34°F) and cold enough to form surface ice, and a BlueCube unit at his podcast studio running near 2.8°C (37°F). He plunges nearly daily, about 4–5 times a week for a few minutes, and often pairs it with a sauna. Neither brand is sold by Rogan, so treat them as what he personally owns, not a paid endorsement. The good news for anyone in Canada: you don't need a celebrity-priced unit to build the same near-freezing, self-chilling routine at home.
Key Takeaways
- Two brands, two locations: a Morozko Forge at home (~1°C / 34°F) and a BlueCube at the studio (~2.8°C / 37°F).
- Rogan cold plunges about 4–5 times per week, typically for a few minutes, often after or before a sauna as contrast therapy.
- He says the BlueCube feels colder than his home plunge despite being ~3°C warmer, because its moving water strips away the warm layer against your skin.
- You do not need near-freezing water — most cold-immersion research uses 10–15°C (50–59°F).
- Celebrity compressor units run roughly CAD $11,000–$20,000+; a purpose-built Canadian plunge delivers the same capability without the markup.
- Explore self-chilling home options in Calore's cold plunge collection.
Which cold plunge brands does Joe Rogan use?
Joe Rogan uses a Morozko Forge ice bath at his home and a BlueCube cold plunge at the Joe Rogan Experience studio in Austin. Both are premium, compressor-chilled units — meaning they refrigerate their own water rather than relying on you to dump in bags of ice.
The Morozko is the one most people picture: it chills water low enough to form a thin crust of ice on the surface. The BlueCube in his studio is the plunge his podcast guests climb into on camera. Rogan has said the studio unit actually feels worse than his colder home tub, because the water moves.
Stat: According to publicly shared accounts of his setup, Rogan's home Morozko runs near 1°C (34°F) while his studio BlueCube sits around 2.8°C (37°F) — yet he calls the warmer one the tougher sit.
A quick note on accuracy: some vendor pages claim Rogan's plunge is their brand. Those claims aren't supported by his own statements or independent reporting. The consistent, verifiable answer across sources is Morozko Forge at home and BlueCube at the studio. We name them here purely as the factual answer to the question — not as a recommendation, and with no affiliation to either company.
How cold is Joe Rogan's cold plunge?
Rogan's home plunge runs at roughly 1°C (34°F), and his studio plunge sits near 2.8°C (37°F). In one widely shared clip he describes plunging at "34 degrees," which lines up with the near-freezing capability of a Morozko unit.
The counter-intuitive part is that the warmer studio tub feels harsher. That's because the BlueCube circulates its water constantly. When you sit still in still water, your body warms a thin insulating layer around your skin; moving water keeps sweeping that layer away, so a circulating 2.8°C plunge can feel colder than a still 1°C one. It's the same reason a windy 0°C day feels colder than a calm one.
| Setup | Brand | Temperature | Why it feels the way it does |
|---|---|---|---|
| Home | Morozko Forge | ~1°C (34°F) | Still water, near-freezing; forms surface ice |
| Studio (JRE) | BlueCube | ~2.8°C (37°F) | Circulating water feels colder than the temperature suggests |
| Researched range | Any well-built plunge | 10–15°C (50–59°F) | Where most people get benefits with lower risk |
What is Joe Rogan's full cold plunge routine?
Rogan cold plunges nearly every day — on average about 4–5 times per week — usually for a few minutes at a time, and frequently pairs it with a sauna as contrast therapy. His interest in cold traces back to having Wim Hof on the podcast, after which cold immersion and breathwork became a fixture of his mornings.
A typical session looks like this: heat up in the sauna, get out, and drop into the cold plunge to finish, using slow controlled breathing to ride out the first shock. He's talked about staying in for anywhere from a few minutes up to longer holds, but the through-line is consistency, not heroics.
The breathwork matters. Slow nasal inhales and long exhales blunt the gasp reflex that makes the first ten seconds feel overwhelming. That's the practical takeaway most people can copy without owning anything Rogan owns.
Do you need near-freezing water to get the benefits?
No — you don't need to hit 1°C to benefit from cold plunging. The temperature range used in most cold-water immersion research is 10–15°C (50–59°F), and that's where the majority of people find the sweet spot between effectiveness and safety.
Colder isn't automatically better. As water drops toward freezing, the time you can safely stay in shrinks and the risk of cold shock climbs. Rogan is an experienced, adapted plunger; a beginner chasing his 1°C numbers on day one is copying the wrong variable. Start warmer, keep it short, and let your tolerance build over weeks.
How to build a Joe Rogan–style setup at home in Canada
To replicate what Rogan does, you need a plunge that chills and filters its own water to a consistent temperature — not a stock tank you refill with ice every morning. For a Canadian home, that means a self-contained cold plunge with a built-in chiller and filtration, rated for our winters.
Calore's cold plunge collection is built around exactly this: purpose-designed tubs that hold a set temperature, filter continuously so the water stays clean, and are engineered for daily use in a Canadian climate. If you want the flagship, the Elite™ Luxury Cold Plunge delivers the near-freezing, self-chilling capability that makes Rogan's routine repeatable — without importing a unit across the border.
Because Rogan's real ritual is contrast — heat, then cold — many people pair a plunge with a sauna. If that's your goal, it's worth planning both together; browse Calore's cedar sauna range to build the full heat-and-cold circuit at home.
What does a plunge like Rogan's cost in CAD?
Premium compressor-chilled units like the Morozko and BlueCube typically land between roughly CAD $11,000 and $20,000+ once cross-border shipping and duties are added. They're excellent machines — but a lot of that price is brand and importation, not raw capability.
A purpose-built Canadian plunge gives you the same core features — self-chilling to near-freezing, continuous filtration, insulated build — without the celebrity premium or the customs surprise at the door. For most Canadian buyers, buying domestically is the difference between admiring Rogan's setup and actually owning one.
Cold plunge safety: read before you start
Cold-water immersion triggers a cold-shock response — an involuntary gasp and spike in heart rate and blood pressure in the first seconds. This is a genuine cardiovascular event, not just discomfort.
Never plunge alone, especially when starting out or in very cold water. Enter slowly and controlled, keep early sessions short, and get out at the first sign of dizziness, numbness beyond the expected, chest tightness, or loss of coordination. If you have a heart condition, high blood pressure, are pregnant, or have any circulatory concern, talk to your doctor before cold plunging. Cold plunging is not a treatment for any medical condition.
5 steps to start cold plunging safely
- Start warmer than Rogan. Begin around 12–15°C (54–59°F), not near freezing. You can always go colder as you adapt.
- Keep it short. One to two minutes is plenty at first. Chasing long holds early adds risk without adding benefit.
- Control your breath. Slow nasal inhales and long exhales blunt the gasp reflex and settle your heart rate — the single most useful skill for the first ten seconds.
- Have a buddy and an exit plan. Never plunge alone, and know how you'll get out and rewarm before you get in.
- Rewarm gradually. Move, dress warmly, or take a warm (not scalding) shower afterward, and let your body come back up on its own.
The Calore Verdict
Joe Rogan's cold plunge brands — Morozko Forge at home and BlueCube at the studio — are premium machines, but they're not the reason his routine works. The results come from the habit: near-daily exposure, controlled breathing, and pairing cold with heat. Any well-built, self-chilling plunge can deliver that. Key finding: you can replicate everything meaningful about Rogan's setup with a purpose-built Canadian cold plunge for a fraction of the imported cost — and the consistency you bring to it matters far more than the logo on the tub.
Frequently Asked Questions
What cold plunge does Joe Rogan recommend?
Joe Rogan uses a Morozko Forge ice bath at his home and a BlueCube cold plunge at his podcast studio. He has said the BlueCube feels more brutal because its moving water makes 37°F (2.8°C) feel colder than his roughly 34°F (1°C) home plunge. He does not sell either brand, so treat them as what he personally uses rather than a paid recommendation.
How cold is Joe Rogan's cold plunge?
His home Morozko Forge runs at roughly 1°C (34°F), cold enough to form a thin layer of surface ice. His studio BlueCube sits around 2.8°C (37°F) but feels colder because the water circulates constantly. You do not need near-freezing water to benefit: most research on cold-water immersion uses 10-15°C (50-59°F).
How many times a week does Joe Rogan cold plunge?
Rogan cold plunges nearly every day, averaging about 4 to 5 times per week. He typically stays in for a few minutes and often pairs the plunge with a sauna session as contrast therapy, usually finishing on the cold.
Do I need a near-freezing cold plunge like Joe Rogan's to get benefits?
No. The commonly researched range for cold-water immersion is 10-15°C (50-59°F), and most people get the recovery and mood benefits there. Colder water shortens the time you can safely stay in and raises the risk of cold shock, so beginners should start warmer and shorter, not colder.
What cold plunge does Mark Wahlberg use?
Mark Wahlberg has been associated with plunges from Plunge and has his own cold-tub arrangement as part of his early-morning routine. Like Rogan, the specific brand matters less than the habit: consistent, safely dosed cold exposure is what drives the results, not the logo on the tub.
How much does a cold plunge like Joe Rogan's cost?
Premium compressor-chilled units like the ones Rogan uses typically run from roughly CAD $11,000 to $20,000 or more once shipping and duties are added. A purpose-built home cold plunge from a Canadian supplier such as Calore delivers the same self-chilling, filtered, near-freezing capability without the celebrity markup or cross-border costs.
